How to Study MBA in Digital Marketing Abroad

MBA in Digital Marketing

Pursuing an MBA in Digital Marketing abroad offers aspiring professionals many opportunities to excel in the dynamic marketing field. In today’s interconnected global landscape, the importance of digital marketing is constantly rising, prompting businesses to seek individuals who possess the latest knowledge and strategies. This article provides a detailed guide on pursuing an MBA in Digital Marketing abroad, covering the advantages, popular study destinations, curriculum insights, and career prospects in the ever-evolving digital marketing industry.


Why Study an MBA in Digital Marketing Abroad?

Studying for an MBA in Digital Marketing abroad presents many opportunities and advantages for aspiring professionals looking to make a mark in digital marketing. Here are some reasons why pursuing a digital marketing MBA overseas can be a wise decision:

  • Studying overseas in the field of digital marketing provides students with the opportunity to broaden their understanding of marketing trends and strategies on a global scale.
  • Interacting with peers, educators, and professionals from various regions can help students expand their professional connections, potentially leading to future career opportunities.
  • Numerous overseas MBA programs in digital marketing provide hands-on learning opportunities via internships, projects, and real-life case studies.
  • By studying abroad, students can access state-of-the-art tools and technologies that may not be readily available in their home country, giving them a valuable career edge.
  • Pursuing an MBA in Digital Marketing abroad can greatly enhance one’s career prospects, as employers highly value international exposure and a global mindset, setting students apart in a challenging job market.

Top Universities Abroad for Master’s in Digital Marketing

Here are some of the top international universities offering MBA programs in digital marketing:

Nottingham Trent University

The university is in the United Kingdom and is considered the ideal destination for international students pursuing digital marketing studies. The MBA Digital Marketing program offers students a transformative experience, enabling them to unlock their potential and engage in advanced-level learning. Through this course, students will acquire the skills to operate effectively at a senior strategic management level, empowering organizations to achieve their goals.

  • Country: United Kingdom
  • Program: MBA in digital marketing
  • Duration of the Course: 1 year
  • Tuition Expenses: 21,000 EUR per annum

Webster University

The advanced MBA program at Webster University caters to international students seeking to advance their careers, enhance their credentials, and become strategic contributors in the business world. Students demonstrate the personal effectiveness competencies necessary to achieve their career goals and contribute to the organization’s success.

  • Country: USA
  • MBA Program: MBA in Digital Marketing Management
  • Duration: 2 years
  • Tuition Expenses: 14,625 USD/year

Rice University

The advanced MBA program at Webster University caters to international students seeking to advance their careers, enhance their credentials, and become strategic contributors in the business world. Students demonstrate the personal effectiveness competencies necessary to achieve their career goals and contribute to the organization’s success.

  • Country: USA
  • Program: MBA in Marketing
  • Duration: 2 years
  • Fee: 60,940 USD/year

Bangor University

Upon graduation, international students enrolled in this program will earn a Bangor University MBA and a level seven diploma in strategic management and leadership. The curriculum delves into the fundamentals, theoretical concepts, and practical applications of marketing in the context of business and management. Additionally, the program emphasizes developing advanced academic and practical skills in marketing, such as brand management, customer loyalty, advertising, public relations, and market research.

  • Country: United Kingdom
  • Program: International Marketing MBA
  • Duration: 1 year
  • Fee: 17,800 EUR/year

University of South Wales

The University of South Wales in the United Kingdom provides an outstanding MBA program tailored for international students seeking to focus their studies on digital marketing. By enrolling in this program, students will enhance their leadership abilities in innovation, collaboration, creativity, and problem-solving. Moreover, they will gain exposure to cutting-edge business theories within a practical framework. The primary aim of this course is to address core challenges and bring about meaningful changes within the organizations they are a part of.

  • Country: United Kingdom
  • Program: MBA in Marketing
  • Duration: 1 year
  • Fee: 14,300 EUR/year

University of Sunderland

The Sunderland MBA provides various lectures and practical learning experiences, encompassing seminars, workshops, and engagement with corporate entities. This program will equip international students with the necessary skills and knowledge to excel in senior positions, accelerating their career advancement toward lucrative leadership roles. Moreover, the course incorporates a dedicated pathway for enhancing management and leadership abilities, ensuring comprehensive skill development throughout the program.

  • Country: United Kingdom
  • Program: MBA in Marketing
  • Duration: 1 year
  • Fee: 15,000 EUR/year

Expenses Associated with Pursuing an MBA in Digital Marketing Overseas

Universities and colleges globally are meeting industry demands by providing digital marketing courses. Enrolling in an overseas MBA program in digital marketing involves considering tuition fees and living expenses in different countries. Here’s a breakdown of the average tuition fees and living costs in the UK, USA, and Germany:

Tuition Fees:

  • UK: 15,000 – 29,000 EUR
  • USA: 23,000 – 76,000 USD
  • Germany: 11,800 – 20,000 EUR

Cost of Living:

  • USA: Monthly rent ranges from 500 to 3,500 USD, with utilities averaging 185 USD.
  • UK: Monthly rent ranges from 719 to 855 EUR, with utilities averaging 131 EUR.
  • Germany: Average monthly rent is 908 EUR, with utilities averaging 220 EUR.

Requirements for Admission and Eligibility for an Overseas MBA Program Specializing in Digital Marketing

To gain admission to leading international universities offering an MBA in digital marketing, students need to fulfill particular eligibility criteria:

  • Applicants should hold a bachelor’s degree from a recognized university with a 50-55% score.
  • Three to five years of work experience for an MBA in digital marketing programs.
  • English proficiency tests like IELTS (with a score of 6.5 or above) or TOEFL (1-100).
  • Student Visa

Documentation is required to pursue an MBA in digital marketing overseas.

Additional documentation is necessary for securing admission to top-ranking MBA programs in digital marketing globally:

  • Academic Records
  • Updated Curriculum Vitae
  • Letters of Recommendation
  • Statement of Purpose
  • MBA Essay (if specified)
  • GMAT/GRE Examination (Possibly)
  • Valid Passport
  • Recent Passport-Sized Photographs

Admission Procedure for MBA in Digital Marketing at International Universities.

The admission process for the MBA Digital Marketing program abroad necessitates that students adhere to a set of procedures to secure admission effectively.

  • Select the university where you want to apply for an MBA in the digital marketing program and visit the university website.
  • Please complete the application form provided on the university’s website.
  • Ensure that you submit the application fee and review the required documents for admission.
  • Please gather all the necessary documents and review the eligibility criteria and other important information regarding admission.
  • Submit all the required documents online and make preparations for the interview rounds.
  • If your application is selected, you will receive interview calls and emails from the university.
  • You will receive an acceptance letter from the university upon acceptance into the MBA program.
  • Once you receive the acceptance letter, please confirm your acceptance within the given timeline and apply for a student visa as soon as possible.

Curriculum and Specializations in Digital Marketing Programs

Digital marketing programs cover various topics and prepare students for careers in the dynamic digital landscape. Here’s a glimpse at common curriculum elements and specializations:

  • Introduction to Digital Marketing
  • Search Engine Optimization (SEO) optimization, link building, and analytics.
  • Pay-Per-Click (PPC) Advertising
  • Social Media Marketing
  • Email Marketing
  • Content Marketing
  • Digital Analytics
  • Marketing Automation
  • E-commerce Marketing
  • Mobile Marketing
  • Influencer Marketing
  • Emerging Trends and Technologies

Career Prospects for International Students Post Digital Marketing MBA Overseas

Digital marketing careers are dynamic, offering abundant progression and skill-enhancement opportunities. As technology evolves, the realm of digital marketing widens, allowing international students to refine essential skills. Career paths in this domain encompass roles such as:

  • PPC Specialist: Earning an annual salary of ₹305,209
  • Market Research Analyst: Receiving a yearly wage of ₹337,542
  • Digital Marketing Manager: Commanding a yearly salary of ₹580,040
  • Content Strategist: Garnering an annual wage of ₹489,224
  • Brand Manager: Enjoying a yearly salary of ₹941,134

Scholarship Opportunities for Digital Marketing MBA Programs Overseas

Numerous scholarship opportunities are available for international students pursuing an MBA in digital marketing abroad, facilitating their higher education endeavors in their chosen destination. Below are some prominent scholarship initiatives:

  • Go Clean Scholarship: Accessible to those aspiring for an MBA, applicants must submit an article addressing environmental conservation to qualify for this merit-based scholarship, which offers a $3,500 award.
  • Central Sector Scheme of National Overseas Scholarship: Available to MBA students, this scholarship is bestowed upon 100 individuals annually, granting a total of $33,800 for a single academic year.
  • Global Study Awards: Designed for MBA candidates, recipients can obtain a maximum of €10,000 directly towards tuition fees. Any surplus funds can be designated for living expenses, covering a maximum duration of 52 weeks.


Seeking an MBA in Digital Marketing abroad offers individuals the essential skills and knowledge needed to succeed in the field while providing a transformative international experience fostering personal and professional growth. Upon graduation, individuals can anticipate an array of prospects spanning various career avenues and significant international networks. This educational endeavor represents a robust investment in a rewarding and prosperous career in ever-changing digital marketing.